If you are an avid gamer or just tend to sit back and relax as you watch experienced gamers play the latest releases from the comfort of your own home, you may have heard of Valkyrae, iJustine, and Pokimane. In the past decade, they have established themselves as some of the biggest names in modern pop culture and have done so by attracting large audiences interested in watching them play games through a computer or smartphone screen as part of the ongoing explosion of gaming content creators.

If you are looking for inspiration when it comes to producing your own homegrown gaming content, continue reading to find out how some of the biggest names in the online gaming niche can inspire you.


If you have ever spent a great deal of time watching top-rated gaming content creators or even so much as researched the topic, you have more than likely stumbled upon Rachell Hofstetter, or Valkyrae as she is perhaps most commonly known, at one point or another. In the years since she launched her channel back in 2015, she has pursued her passion for gaming and established a sizable following to become one of the most-watched streamers in the entire history of the video-sharing platform.

It is the online free-to-play battle game by the name of Fortnite, however, where her interest lies having racked up the vast majority of her views, and her fans, by logging in and streaming her various antics on the much-loved game which has achieved global praise since its highly anticipated release in 2017.

If you are interested in following in her footsteps and becoming a streamer, the gamer’s channel is also home to a number of videos jam-packed with helpful tips and tricks to allow you to carve a successful career as a gaming content creator.


In the ever-expanding world of gaming content creators, Justine Ezarik, or iJustine, was one of the first to capitalise on the rapid growth and development of the internet, the explosion of consumers researching tricks and tips for blackjack during the online casino boom of the mid 2000s and, perhaps most importantly, the rise of the vlogging community.

In the years since she launched her channel in 2007, she has pioneered an online gaming revolution and inspired a generation of gaming content creators in the process by allowing fans unrestricted access to her life through a digital lens. It was her self-titled life-casting channel, however, where she really made an impact on the online gaming community and encouraged and inspired a growing number of like-minded individuals to follow suit.

In order to capitalise on her generating-defining success, it may be worth keeping an eye on up-and-coming trends and following your own path so you can stay ahead of the curve and stand out from the crowd. 


If you have researched the latest and greatest streaming platforms in recent years or are a fan of multiplayer online battle games, you are probably aware of Imane Anys, or Pokimane, and her affinity for streaming snippets of her playing League of Legends and Fortnite to her millions of fans around the world over Twitch.

It may have been in 2013 when she launched her channel with a $250 computer that she purchased online, but it was this year when her success as a gaming content creator truly materialised and she was featured in Forbes’ 2021 30 Under 30 list as a result of her role as the largest female streamer on the streaming platform with over 8 million followers as of this year alone.

In addition, she has also expanded her horizons by producing content for Offline TV, posting regular vlogs of her life as a gaming content creator, recording podcasts discussing the online gaming industry, and dabbling in the ever-increasing popularity of ASMR or autonomous sensory meridian response.

If you have aspirations of becoming a gaming content creator in the not-so-distant future, you may have considered turning your attention to the experts for some inspiration. It is, after all, Valkyrae, iJustine, and Pokimane that have pioneered the online gaming community in recent years by inviting audiences in to view, interact, and engage with them as they stream their favourite games from the comfort of their own homes to tens of millions of fans across the globe. In doing so, they have inspired a generation of gamers to pick up their cameras and get streaming.

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