The much-awaited season of Spring is just around the corner, and what better way to celebrate the time of rebirth and renewal than with a delightful new fragrance from Justine. The new La Vie Eau de Parfum, meaning “life” in French, is just the scent any woman needs to celebrate the season of happiness and new beginnings.

La Vie Eau de Parfum is an enchanting feminine fragrance that opens in the joyful reverie of vibrant grapefruit, apple and delectable pink pepper notes. A bubbly heart introduces spirited jubilation with blooming sambac jasmine, lily of the valley and orange blossom that illuminates onto the warm base of sensual vanilla, vetiver, orris and patchouli.

The new long-lasting fragrance by Justine is characterised by the beguiling medley of oriental, vanilla, and fruity scents that appeal to a younger woman who wants to celebrate her feminine side.

“We are excited to bring our customers this captivating and enchanting fragrance that heralds the much-awaited season of spring.  This delightful fragrance is a scent that will help her to be herself, to be free, to be bubbly and celebrate life after the prolonged and difficult months of being confined indoors due to the Covid-19 pandemic and the bitterly cold winter season. La Vie Eau de Parfum is a celebration of the beauty of life and an expression of happiness, femininity, and hope for a better tomorrow,” says Momin Hukamdad, Executive Commercial Marketing Director at Avon Justine.

La Vie Eau de Parfum will be available from August and retails for R319 for a 50ml bottle. It can be purchased from a Justine consultant or directly through the Justine website

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