BMW South Africa has started production of the new BMW X3 at its Rosslyn plant.
With customer vehicles now rolling off the line, BMW said it is once again demonstrating its commitment to its operations in South Africa.
In 2015, BMW announced a R6 billion investment into South Africa in order to prepare Plant Rosslyn for the X3 production.
This week, is the culmination of three years of hard work and planning resulting in production starting on time in Rosslyn.
BMW Plant Rosslyn was assigned production of the new BMW X3 on the basis that demand exceeds the capacity of the group’s plant in Spartanburg, South Carolina.
This change has secured the future of Plant Rosslyn as well as the livelihoods of thousands of people at facilities and in the supply chain.
BWM Plant Rosslyn was the first plant built by BMW outside of Germany.
The plant built the BMW 3 Series for 35 years, manufacturing a total of 1,191,604 units during the period, and increasing production with every model.
With a planned maximum capacity of 71 000 units of the X3, which was later increased to 76 000, BMW Plant Rosslyn has the opportunity to flexibly match volumes to demand, and to build more cars than ever before.
Tim Abbott, CEO of BMW Group South Africa and Sub-Saharan Africa, says the successful ramp-up of production of the X3 at Rosslyn is a vote of confidence in the country and in BMW South Africa’s associates.
“The demand for the BMW X3 globally is powerful, and ramping up on time and to the right standards is vital to the model’s success.”