Nvidia founder and CEO Jensen Huang took the stage at Salesforce’s Dreamforce conference Tuesday, delivering a powerful message about artificial intelligence: embrace it or risk being left behind.
Speaking alongside Salesforce CEO Marc Benioff at the Moscone Center in San Francisco, Huang dismissed fears that AI will eliminate jobs, instead painting a vision of unprecedented productivity and opportunity.
“As a result of our ambition, and with the productivity boost we get from AI, the sky’s the limit,” Huang told the audience. “Engage AI. Don’t get left behind.”
AI Is Not a Threat to Jobs
Huang directly pushed back on the notion that artificial intelligence poses a danger to employment. The Nvidia CEO, whose company has become the backbone of the global AI revolution, emphasized that AI will augment human capabilities rather than replace them.
He also rejected the idea that AI would spell the end of the software industry — a claim he said he was among the first to challenge.
“Every company, every enterprise, every country would become an AI company,” Huang declared. “It’s going to be an agentic enterprise.”
Benioff echoed that optimism, telling the Dreamforce crowd: “The sky is especially the limit for our Trailblazers. I think this technology, the way it empowers people … the technology can partner with them to do this in incredible new ways.”
A New Era: ‘Know Everything. Do Anything.’
Huang traced the arc of technological revolutions during his remarks, drawing a direct line from electricity to the internet to AI.
“With electricity, we could power everything,” he said. “With the internet, you can find anything. And now, with artificial intelligence as an infrastructure layer across the planet, we can know everything and do anything.”
That vision materialized with the announcement of Koa – Salesforce’s first CRM reasoning model, built on NVIDIA Nemotron 3 Super. The model was developed by post-training NVIDIA Nemotron 3 Super on a proprietary synthetic dataset drawn from nearly three decades of enterprise CRM deployments.
AI Safety Is ‘Job One’
When Benioff asked Huang about AI safety, the Nvidia CEO was unequivocal.
“Safety is paramount in a lot of ways. It’s job one,” Huang said. “However, safety is an engineering problem. We’re developing computing systems after all … If you build a product or a service and you’re not confident in its functionality, capability or safety, then don’t release it.”
Huang rejected the idea that companies must choose between innovation and safety. “Innovation, speed and safe products — it’s a false choice,” he said. “You could definitely have both at the same time. So run as fast as you can. But if you feel at any given point in time the company’s out of control, or the product’s not going to be safe, take a pause and make sure you get it right.”
Koa: Built for the Agentic Enterprise
Salesforce’s new Koa model represents a significant leap forward in enterprise AI. According to Rohan Kumar, Salesforce’s president of platform and engineering, the model was built with strict data privacy standards.
“Not a single byte of customer data was used,” Kumar said before introducing Huang.
Because NVIDIA Nemotron is open, Salesforce was able to fine-tune and run the model entirely within its own infrastructure — controlling the weights, running on Salesforce’s systems, and ensuring no customer data was used during training or inference.
Koa was built using supervised fine-tuning and reinforcement learning with NVIDIA NeMo RL, NeMo Gym and NeMo AutoModel. The training corpus covers synthetic enterprise scenarios across 14+ industries, including manufacturing, financial services, healthcare and travel.
In Salesforce’s CRM Bench — a model benchmark that includes real-world tasks like updating an opportunity, routing a case, or scheduling a follow-up — Koa already matches or exceeds leading model performance on CRM actions with 3x fewer errors.
Open Models Are the Future
Huang noted the rapid rise of open-source AI models, which have grown from 30% adoption at the beginning of last year to approximately 70% today.
“People are both adopting closed models at exponential rates, but also building their own custom AIs — because every single software company is an AI company, and every single enterprise is going to be an agentic and AI enterprise,” he explained.
NVIDIA itself runs on Salesforce across sales, service, marketing and operations, and is currently piloting Agentforce for customer-support workflows.
Koa in Use Now
Koa is already running inside Salesforce, powering an employee agent in Slack. It will move into customer pilots in October as a customer-selectable model in Agentforce, starting with Formula 1, UChicago Medicine, Baxter Credit Union, 1-800Accountant, Engine and Xero.
General availability is expected in winter 2026 in U.S. regions.
The Bottom Line
Huang’s message at Dreamforce was clear: AI is not a threat — it’s an opportunity. Companies that embrace AI infrastructure and tools will thrive in the coming agentic enterprise era. Those that don’t risk being left behind.
“Engage AI,” Huang urged. “Don’t get left behind.”
