by Staff Writer
BMW is on track to sell more than 100 000 electric vehicles in 2017 after the German carmaker announced on Wednesday good sales for the electrified cars.
BMW is targeting to sell 100, 000 electric-powered cars this year as its battle with Mercedes-Benz for the number one spot as the leading premium brand automaker.
The carmaker announced on Wednesday that it has sold almost 20,000 electrified vehicles worldwide in the first quarter of 2017.
BMW launched the BMW i3 in November 2013.
The Munich-based firm said in a statement that since the beginning of the year, almost 20,000 electrified vehicles have been delivered to customers worldwide, double the number sold by this time last year.
The carmaker added that the first quarter production of electrified vehicles totalled more than 24,000 vehicles.
Scandinavia continues to be a strong region for electrified vehicle sales, said BMW.
“As of early April, over 10,000 BMW i3 vehicles have been delivered to customers in Norway since launch,” the company said.
March also saw the launch of the plug-in hybrid BMW 530e iPerformance in most markets.
“That model is expected to be a strong growth driver for electrified vehicle sales, as is the MINI Cooper S E Countryman ALL4 plug-in hybrid which will start delivery in June,” BMW said.