Author: Charlotte Koep

Insurtech is fundamentally reshaping the insurance industry, introducing advanced data analytics to provide more accurate risk assessments, personalised policies, quicker claims processing, and targeted marketing. The result is a level of competitive advantage that is key to meeting the growing expectations of tech-savvy customers. This shift away from historical data and manual processes is enhancing customer experiences, improving risk assessment, and optimising pricing. Traditional insurers are discovering what embracing insurtech can tell them about their business and how they can derive value from comprehensive and up-to-date data sources. Garbage in, garbage out Many businesses continue to underestimate the importance of…