9.9 C
Johannesburg
Wednesday, May 22, 2019
Home Breaking News MTN named as Icon Brand and ranked number one brand in telecoms

MTN named as Icon Brand and ranked number one brand in telecoms

 

By Staff Writer

MTN has once again added another feather in its cap following the announcement that the mobile operator has been conferred the Icon Brand status and ranked the number one brand in the Telecommunications Category in the 2015/2016 Icon Brands Survey.

The Icon Brands are brands which foster a sense of patriotism and unity and are used loyally by South Africans across the age, income, race and language spectrums. These brands define a common experience to which South Africans are committed, and plough the requisite investment to back up this commitment.

The survey was conducted by the Target Group Index (TGI), the specialists in the management and provision of syndicated continuous research.

Larry Annetts, Chief Marketing Officer: MTN South Africa, says MTN is pleased and humbled by this recognition.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Must Read

Smile Telecoms Appoints Ex-MTN South Africa As New Group CEO

Ahmad Farroukh, a former CEO of MTN South Africa, has been appointed as Group Chief Executive Officer of Smile Telecoms. Farroukh is currently group executive...

Telkom’s Chairman-In-Waiting Sello Moloko Buys Stake in Tech Firm KID

Sello Moloko, Telkom's chairman-in-waiting, has bought a 40% stake in Knowledge Integration Dynamics (KID) for an undisclosed amount. Moloko has acquired the shareholding in KID...

African Bank Launches MyWORLD, A New “Shared Banking” Account

African Bank today officially launches its transactional banking offering called MyWORLD to South Africans. The bank said the introduction of MyWORLD has elevated it to...

VALR Launches Bitcoin-Rand Trading

VALR, a digital asset trading platform, is planning to launch rand trading, enabling its customers to buy Bitcoin with rand. The company said trading will...

How AI Is Transforming Business Travel

by Anique Drumright It’s no secret that the travel industry has become digital-first over the last several years. In fact, research shows that 60% of leisure and about...