MTN launches first in Africa Firefox OS-based

By Staff writer

MTN  SA has become the first operator on the continent to release a Firefox OS-based smartphone using the latest version of the operating system.

The mobile phone operator said the Alcatel OneTouch Fire E smartphone represents its commitment  to provide its customers with the widest range of smart devices designed to fit every budget and requirement.

Firefox OS is the first mobile operating system powered completely by Web technologies. Users get the performance, personalization and price they want in a smartphone packaged in a beautiful, clean, intuitive, and easy-to-use experience. It is designed for the Web in mind, the Alcatel One Touch Fire E is the ideal device to use in the digital age where access to information and social networks from a mobile device has become a way of life for consumers.

“Having a smartphone based on the Firefox operating system means we can deliver numerous unique product innovations. For example, the phone can be easily set up for four of the 11 official languages, namely English, Afrikaans, isiZulu and Xhosa. MTN will incorporate other languages in future versions of the phone. This means that our customers can choose the language they are most comfortable with and get a more naturally appealing connected experience,” says Larry Annetts, Chief Marketing Officer: MTN SA.

The Alcatel OneTouch Fire E smartphone brings design, performance and sleek styling to the Firefox OS and with its premium finishes like the brushed metal and diamond cut effects, it’s perfect for consumers looking for premium features at an affordable price.

With Firefox OS and Firefox Marketplace, Mozilla is driving an open mobile ecosystem.

The ALCATEL One Touch Fire E is one of the most flexible and easy to use handsets in the market today.

It is available at selected MTN outlets on prepaid and contract for R89 per month on the MTN MyChoice 25 package.

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