Author: Nathan Sanders

Eighteen months ago, it was plausible that artificial intelligence might take a different path than social media. Back then, AI’s development hadn’t consolidated under a small number of big tech firms. Nor had it capitalized on consumer attention, surveilling users and delivering ads. Unfortunately, the AI industry is now taking a page from the social media playbook and has set its sights on monetizing consumer attention. When OpenAI launched its ChatGPT Search feature in late 2024 and its browser, ChatGPT Atlas, in October 2025, it kicked off a race to capture online behavioral data to power advertising. It’s part of…

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If you’ve worried that AI might take your job, deprive you of your livelihood, or maybe even replace your role in society, it probably feels good to see the latest AI tools fail spectacularly. If AI recommends glue as a pizza topping, then you’re safe for another day. But the fact remains that AI already has definite advantages over even the most skilled humans, and knowing where these advantages arise — and where they don’t — will be key to adapting to the AI-infused workforce. AI will often not be as effective as a human doing the same job. It…

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