There is a community nestled in Pasco County, FL, that is quickly becoming the destination of choice for young families, fashion-forward consumers, and wellness-focused people looking for convenient health and beauty options. Wesley Chapel, situated roughly 25 minutes from Tampa, is the location of the latest FACE FOUNDRIÉ opening, and couldn’t be a more apt choice.
For licensed esthetician and young entrepreneur Elle Vansteenburg, Wesley Chapel was the perfect location for the facial bar, fitting in with how local residents live, work, play, and practice self-care.
“There is a strong sense of community and a shared interest in health, wellness, and convenience here,” says Vansteenburg. That combination of factors made the area the ideal location for Vansteenburg’s FACE FOUNDRIÉ franchise.

Embrace the glow: A focused facial experience
FACE FOUNDRIÉ built a reputation as a “focused” facial bar centered on the simple idea that skincare should be accessible, simple, and enjoyable. While most people are accustomed to lengthy visits when scheduling spa services, FACE FOUNDRIÉ takes a different approach that caters to the busy schedules of young professionals.
“FACE FOUNDRIÉ offers streamlined, results-driven services that most people can fit into their lunch breaks,” says Vansteeburg. With this approach, people can access the best in face-focused services without sacrificing hours of their time or using precious PTO.
The core concepts of the FACE FOUNDRIÉ platform fall in line with the vibe of the Wesley Chapel area. With a focus on excellent customer care, affordable pricing, consistency, and authentic client relationships, Vansteenburg hopes this latest FACE FOUNDRIÉ location will exceed client expectations.
FACE FOUNDRIÉ sets itself apart from other spa locations or beauty-focused businesses with its cutting-edge, facial-focused services, expertise, and education that go beyond the walls of the store, and extreme convenience that fits the busy lives of families and professionals alike.
All things face: Next-gen beauty services
Wesley Chapel is home to nearly 65,000 people who have moved there seeking a lifestyle that caters to wellness, health consciousness, and guilt-free self-care. Residents are seeking efficient services that cater to their often-busy professional lifestyle. With a simple menu focused on facial services, FACE FOUNDRIÉ offers convenience, relaxation, and quick services without sacrificing results.
“We offer services for all ages, skin types, and genders,” Vansteenburg explains, speaking of FACE FOUNDRIÉ’s inclusiveness. The skin experts at the location are also interested in serving as an educational resource for clients, helping them better understand their skin and how to take care of it. Vansteenburg and her team are hopeful that people will become so comfortable with FACE FOUNDRIÉ that they will rely on them to answer skin-related questions, recommend services, and help them feel genuinely cared for with each visit. Customers can even buy memberships, giving them access to discounts and additional services.
Services such as advanced, customizable facials, enhancements like dermaplaning and chemical peels, brow services and lash treatments, Hungarian massage, and microchanneling allow people to put their best face forward. There are also mini-treatments, such as mini-dermaplaning and mini-masks, that are perfect for the busy professionals and parents in the area who may need to fit in a service during their lunch breaks or before school pickup.
With modern amenities and a strong digital presence, FACE FOUNDRIÉ has absolutely positioned itself as a next-gen facial bar. “The younger clients are craving authenticity and long-term skin health over the latest fad beauty regimen,” says Vansteenburg.
Along with her co-owner, Vansteenburg is ready to bring the convenience and modern approach to facial beauty to Wesley Chapel.
Community-oriented by design
When bringing a new business into an established community, it’s important to get a feel not only for the community’s demographics but also for its energy. Vansteenburg is confident that her choice to bring a FACE FOUNDRIÉ location to Wesley Chapel will enhance the community’s family-friendly, health and wellness-focused energy.
“I want FACE FOUNDRIÉ to be more than just a local facial bar for people,” Vansteenburg says. “I would like to see it become a community hub for self-care.”
Through building authentic relationships with clients and offering the latest in facial-focused services, FACE FOUNDRIÉ Wesley Chapel is helping people discover the best skin of their lives. “I invite community members to book a service and see what we have to offer,” says Vansteenburg.
As the Wesley Chapel area continues to grow and attract young professionals and families to its neighborhoods, FACE FOUNDRIÉ is poised to become an active part of this vibrant community for years to come.

