Volvo Car South Africa (VCSA) is widening its appeal in the competitive compact SUV segment with the launch of the new XC40 B3 Essential. This entry-level derivative brings the Swedish brand’s signature blend of safety, design, and technology to a broader audience, with pricing starting at a highly competitive R750,000.
The B3 Essential proves that accessibility does not mean austerity.
It retains the core premium DNA of the award-winning XC40, offering a sophisticated ownership experience without the premium price tag. This strategic launch underscores Volvo’s long-term commitment to the local market.
“The reintroduction of this model, the continued focus on expanding our dealer network and the upcoming launches of the ES90 and EX60 show our commitment to Mzansi,” says Grant Locke, MD of Volvo Cars South Africa.
Under the hood, Volvo Cars South Africa said the XC40 B3 Essential is powered by a responsive 2.0-litre four-cylinder mild-hybrid petrol engine, delivering 110 kW and 265 N.m of torque. Paired with an efficient eight-speed Geartronic automatic transmission, power is sent to the front wheels, allowing for a 0–100 km/h sprint in 10.1 seconds. In line with Volvo’s global safety commitment, the top speed is electronically limited to 180 km/h.
Practicality is also a key focus.
With a 54-litre fuel tank and a combined fuel consumption figure of 7.1 L/100 km, the XC40 B3 Essential offers an estimated driving range of approximately 760 km, making it well suited to both urban commuting and longer-distance travel.
Visually, the newcomer makes a strong statement. It rides on 18-inch five-spoke glossy silver alloy wheels and features a fixed panoramic sunroof that floods the cabin with light. Inside, the focus is on comfort and premium materials. Standard specification includes Charcoal leather upholstery, though buyers may alternatively specify Premium Grey Melange City Block Textile at no additional cost.
Technology and convenience are also high on the list. The B3 Essential includes front and rear park assist, keyless entry with a hands-free powered tailgate, and a nine-inch infotainment system with Google built-in, incorporating Google Assistant, Google Maps and access to the Google Play Store.
“The introduction of the XC40 B3 Essential allows us to welcome even more customers to the Volvo brand without compromising on the premium experience we are known for,” commented Locke.
“It offers the safety, technology and Scandinavian design our customers expect, now at a more accessible price point. We believe it strikes the right balance between value and luxury in the compact SUV segment.”
Pricing for the XC40 B3 Essential starts at R750,000. For those looking to elevate their drive further, a selection of optional extras is available, including the Power Seats package (R9,200), Harman Kardon Premium sound system (R11,200), 360-degree camera (R23,700) and Pixel LED headlights (R25,400).
The R750,000 retail price includes Volvo’s five-year/100,000 km maintenance plan and warranty, as well as five years of unlimited roadside assistance. The XC40 B3 Essential is available on a to-order basis, with customers encouraged to contact their nearest Volvo dealership for further information.
