Meet Samsung’s Ballie, A Robot That Act As A Personal Photographer and Maid

“In the Age of Experience, we need to re-think the space we have to accommodate our diverse and evolving lifestyles."


Samsung has unveiled at this year’s CES, Ballie, a small, rolling robot that understands you, supports you and reacts to your needs to be actively helpful around the house.

This dog-like robot can act as a personal photographer and maid.

This robot is part of Samsung’s vision of robots as ‘life companions,’ said H.S. Kim, CEO of Consumer Electronics Division, Samsung Electronics.

“In the Age of Experience, we need to re-think the space we have to accommodate our diverse and evolving lifestyles,” he explains.

“What makes Samsung’s approach unique is the fact that we have a very clear philosophy built around human-centred innovation. We build and create to solve problems and enhance people’s lives.”

Ballie’s On-Device AI capabilities enable it to be a fitness assistant and a mobile interface that seeks solutions for people’s changing needs, Sebastian Seung, Executive Vice President and Chief Research Scientist at Samsung Electronics, said.

“It does all this while maintaining stringent data protection and privacy standards.

“We believe AI is the future of personalized care,” stated Seung. “We see on-device AI as central to truly personalized experiences. On-device AI puts you in control of your information and protects your privacy, while still delivering the power of personalization.”

Samsung also unveiled GEMS (Gait Enhancing & Motivating System) technology, which uses AR glasses to help users to work out with a virtual personal trainer, climb a mountain or walk underwater, from the comfort of their living room, while GEMS aggregated and analyzed results to give personalized action recommendations.

Samsung also discussed the evolution of the modern culinary journey where appliances become cooking partners – a personal chef, nutritionist, and shopping assistant rolled into one. Intelligent and innovative technology can customize the entire food experience for consumers—from thoughtful recipe suggestions and meal planning tailored to personal preferences and what’s on-hand, to seamless grocery shopping, delivery and cooking. The company also highlighted a growing station for garden produce at home, and Bot Chef, a robotic food preparation assistant.



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