The new Nokia smartphone has been officially revealed by Finish firm HMD Global, which in late 2016 secured the exclusive Nokia brand licensing rights in mobile phones.
The smartphone will be exclusively available in China through JD.com.
With over 552 million smartphone users in China in 2016, a figure that is predicted to grow to more than 593 million users by 20171, it is a strategically important market where premium design and quality is highly valued by consumers.
“The decision by HMD to launch its first Android smartphone into China is a reflection of the desire to meet the real world needs of consumers in different markets around the world,” the Finish company said in a statement.
“Our ambition is to deliver a premium product, which meets consumer needs at every price point, in every market. We start today, with our premium, high quality Nokia 6; built to deliver a fantastic core user experience for Chinese consumers. We look forward to unveiling further products in the first half of this year,” Arto Nummela, CEO, HMD Global said in a statement.
The company said the Nokia 6 display has a bright hybrid in-cell 5.5” screen with full HD resolution and incredible colour reproduction wrapped in 2.5D Gorilla Glass. It added that the display stack is laminated together with a polarizer layer enabling excellent sunlight readability and slim form. The build is completed with the latest generation Qualcomm Snapdragon™ 430 processor with X6 LTE modem designed for excellent battery life and superior graphics performance.
The Nokia 6 packs a 16MP phase detection auto focus rear camera for sharp detailed pictures, and an 8MP front camera. The f/2.0 aperture lenses and exclusive camera UI with automatic scene detection make it easy to take great shots every time.
“The Nokia 6 is a result of listening to our consumers who desire a beautifully crafted handset with exceptional durability, entertainment and display features,” said Nummela.
Nokia 6 will debut exclusively through JD.com in early 2017 in China.
“The Nokia 6 marks a new milestone for the iconic brand, and JD.com is proud to work with HMD on this exclusive launch in China. Our 200 million active consumers come to JD.com to shop for guaranteed high-quality products from the world’s leading brands, and we are proud to provide a trusted outlet for them to reconnect with Nokia phones,” Shengli Hu, President of 3C Business Unit, JD.com, said in a statement.
