By Staff Writer
TechFinancials.co.za has won a 2015 African Blogger Award for Business category in the 2nd annual African Blogger Awards.
WINNER for business blog is @LourieGugu for http://t.co/1YW0I4jyQ7.
— AfricanBloggerAwards (@African_Blogger) May 5, 2015
“We are pleased to have our hard work recognised,” Gugu Lourie, founder of TechFinancials.co.za said. “To the community of our readers, followers on Facebook, Twitter, LinkedIn and Google+ thank you, without your support the efforts of everyone involved would be wasted.”
Entries were open in five main categories including Best African Blog, Best African YouTube Channel, Best African Instagrammer, Best African Twitter profile and Best African Facebook page, as well as across 36 sub-categories.
The competition receiving over 1,000 entries from across the continent – nearly doubling the number of entries received in 2014.
Winners were chosen in four of the five main categories:
- The best blog about Africa is The African HipHop Blog from Zimbabwe
- The best Instagrammer in Africa is Gareth Pon from South Africa
- The best Twitter personality in Africa is Xtiandela from Kenya
- The best YouTube channel in Africa is Theodora Lee from South Africa
“The extensive growth in the number of entries we received this year shows that the African social influencer and blogging scenes are not as far behind the rest of the world as many people think,” says Murray Legg, co-founder of the African Blogger Awards.
“Even though blogs created and built in Africa may be slowed down by irregular connectivity, it’s clear that content is being spread across social networks like wildfire, as people across the continent use social media to connect and share their stories.”
Category winners include:
- Advice: Kenya Weddings followed by The Techie Guy from South Africa
- Arts and Culture: 10and5 (South Africa) followed by Another Africa from Eritrea
- Brand Blog: Ellerman House (South Africa) followed by Bona (South Africa)
- Business: TechFinancials (South Africa) followed by Mark Lives (South Africa)
- DIY blog: The Pretty Blog (South Africa) followed by Make Money Online (Nigeria)
- Entertainment: YoMzanzi (South Africa) followed by Book of Swag (South Africa)
- Events and Nightlife: Just Curious (South Africa) followed by DK Expressions (South Africa)
- Expat Living in Africa: Journal of a City Girl (Namibia)
- Fashion and Beauty: Superficial Girls (South Africa) followed by Inspired Living (South Africa)
- Food and Drink: Pika Chakula (Kenya), followed by Hein Stirred (South Africa)
- Health and Beauty: Healthable (Nigeria) followed by Not Another Poppie (South Africa)
- Hobbies: Lazy Gamer (South Africa) followed by Vamers (South Africa)
- Lifestyle: Lovilee (South Africa) followed by Inspired Living (South Africa)
- Marketing and Media: Techloy (Nigeria) followed by GottaQuirk (South Africa)
- Music: Running Wolf Rant (South Africa) followed by Texx and the City (South Africa)
- Parenting: The Blessed Barrenness (South Africa) followed by Rattle and Mum (South Africa)
- Personal: Dad and the Code (South Africa) followed by Lucky Pony (South Africa)
- Photography: Mooi Troues (South Africa), followed by Fire fly Africa (South Africa)
- Political: Josephat Lukaza (Tanzania) followed by Synapses (South Africa)
- Specific to Your Country: Kenya Weddings followed by Don’t Party (South Africa)
- Sports: The Pundits (South Africa) followed by The Bounce (South Africa)
- Technology and Gadgets: PixelVulture (South Africa) followed by TechLoy (Nigeria)
- Travel: The Travel Manuel (South Africa) followed by Duff’s Suitcase (South Africa)
- Youth Culture: Don’t Party (South Africa) followed by Book of Swag (South Africa)
The African Blogger Awards are the first true, impartial measure of the reach, resonance and relevance of an influencer channel, and winners are chosen based on scientific metrics, rather than through peer nominations and voting.
Entrants were required to register their online properties on Webfluential, a platform that give brands and the marketing industry, including advertisers, public relations agencies and media buyers, an independent measurement of the most relevant online and social influencers to include in their campaigns.
