International crypto exchange OKX announced last month that they have launched the service in the US, setting up a brand new headquarters in San Jose, California. Having originally established themselves in China in 2013, the exchange has been rapidly growing across the world and may see a massive expansion with this further advancement in their business plan. The opening of the exchange in America is bound to cause growth and increase its usership offering new options for those looking for crypto exchanges within the US.
Whilst the market is expanding in general, and there continues to be a growing demand for crypto exchanges, there remain a few solidified firm favorites on the market. The top crypto exchanges on the market, such as Coinbase, Crypto.com, and Binance.US, all offer well-established coins and have regular, trusting customers using their platforms to manage their cryptocurrencies. Crypto wallet options are equally as diverse, with the best providers offering such benefits as full anonymity and enhanced security (source: https://bestwallet.com/zh/).
Under the leadership of newly appointed CEO Roshan Robert — a veteran with experience at Barclays and PricewaterhouseCoopers — OKX is launching a major rebrand of its former OKCoin exchange for the U.S. market. The company is introducing a range of new features designed to drive adoption stateside. One of the standout updates is a wallet that supports over 130 blockchains, enabling users to easily swap tokens and transfer assets. Additionally, the platform now offers access to NFTs and a variety of popular Web3 applications, marking a significant expansion of OKX’s capabilities.
Further rebranding is still to come, but the current switch gives existing users access to advanced trading tools, according to the new boss. With such a diverse offering for such a new and emerging exchange, OKX is sure to blossom quite nicely on the American market. Having already positioned itself at an estimated 5th in the worldwide rankings for crypto exchanges, the loosening laws on cryptos from the US government as part of Trump’s recent administration have allowed the move to happen and offer a significant alternative for those in the cryptocurrency industry in the US.
Time will tell in the coming months just how successful OKX is going to be in the crypto market, but things are certainly looking very positive for them with this historic and monumental shift.
