MINI South Africa has teamed up with Red Bull to launch the country’s first MINI-branded solar-powered electric vehicle (EV) charging station in Cape Town.
Head of MINI South Africa, Shaun Willis noted: “MINI and Red Bull have a long-standing relationship, forged 17 years ago in California when the first MINIs were converted into the iconic Red Bull MINI. There has always been a strong union between our brands, and this collaboration on our first solar-powered charging station is further evidence of this in South Africa.”
The launch of the first solar-powered charging station is another sign of MINI’s pledge to protect the planet as part of its overarching Big Love brand statement.
Willis added: “True to MINI’s optimistic attitude to life, we are driven by the potential of creative ways to play our part to protect the planet. With the first stand-alone public solar charging unit in Cape Town, together with Red Bull, we are showing our commitment to sustainable energy solutions.”
The unveiling took place on Saturday, 18 March 2023 at Cape Town’s V&A Waterfront. MINI South Africa recognises its partners: the V&A Waterfront, the City of Cape Town, and Red Bull South Africa.
In pursuit of its sustainability goals, MINI announced in 2021 that it would be an electric-only marque by the early 2030s. A total of three new electric models, including the new MINI Cooper Electric, will be coming onto the market as part of the NEW MINI Family.
