MasterStart, a Cape Town-based EdTech company, has teamed-up with University of Stellenbosch Business School Executive Development (USB-ED) to build and deliver a range of premium online short courses for Africa’s current and emerging leaders.
Originally established in 2014 with the aim of providing budding entrepreneurs the proficiency to build their own businesses, MasterStart rapidly expanded beyond its specialisation in EdTech, now offering a range of short courses built in collaboration with USB-ED.
“This relationship will allow USB-ED to harness the skills and experience that the MasterStart executive team has developed over the last fifteen years in the eLearning industry,” says Andrew Johnston, CEO of MasterStart.
“We plan to work side-by-side with USB-ED to formulate an online course offering that will fulfil USB-ED’s mandate to upskill leaders and managers throughout Africa.”
The expert-driven, fully-supported online short courses developed by MasterStart in partnership with USB-ED have been tailored for the busy professional to enable participants to learn and build on new skills while working.
Dr. Tienie Ehlers, Chief Learning Officer at USB-ED is equally positive about the collaboration and its potential for executives seeking a more flexible learning environment.
“In the current environment of executive education, it is critical for organisations like USB-ED to stay up-to-date with the latest delivery methods within the digital space,” says Dr Ehlers.
“MasterStart has proven to us that their online mindset in the space of executive education is well-aligned with our vision of growing this channel. We will always treat our face-to-face customised executive education as priority, but will move more and more into the space of blended approaches, and this is where MasterStart gives us that critical edge.”
The University of Stellenbosch Business School Executive Development (Pty) Ltd, more commonly referred to as USB-ED, is a private company offering leadership and management development (short course) programmes across Africa for both corporates and individuals
The company’s leadership and management executive development (short course) programmes are suitable for the private and public sectors – and for people intent on carving their own future in business.